Sunday, 26 February 2012

Photoshop: Altering Image and Our Minds


I recently read this on-line article on Photoshop changing our perception of beauty.

"Everyone talks a lot about the fact that so many images of women are perfected with the help of technology, but do we really understand how serious this issue is?"

"Unhuman and unrealistic ideals that we view over and over again."

It notes that the perception of normal, beauty and healthy re changing because of the way these women look in advertisements and magazines. 

"Distorted idea of the abnormally thin."

The article includes many examples of magazines altering the way women/ celebrities look, here are a few...


"Same model, differing degrees of Photoshopping on REAL printed ads, Oct. 2009. Ralph Lauren responded: 'After further investigation, we have learned that we are responsible for the poor imaging and retouching that resulted in a very distorted image of a woman's body. We have addressed the problem and going forward will take every precaution to ensure that the caliber of our artwork represents our brand appropriately."




"Faith Hill retouched to oblivion on the July 2007 cover of Redbook"
The right arm of the original photograph has been hugely decreased in size. Her back has also been decreased in size almost to look flat along her dress line. Her complexion has also changed dramatically.


Kate Winslet slimmed beyond recognition on the Jan. '03 GQ cover


Kelly Clarkson before and after Photoshop, Self magazine, Sept. '09




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